Admissions marketing built around
the enrolment, not the click.
Coaching institutes, schools and online course businesses run on batch cycles. We plan campaigns backwards from your admission dates and report on cost per enrolled student.
Enquiries are easy. Enrolments are the hard part.
- •Lead forms filled by students far outside your service area or age group.
- •Campaigns switched on too late in the admission cycle to build any trust.
- •No follow-up sequence, so enquiries go cold before counselling.
- •Social media that posts results but never explains the teaching or outcomes.
- •No landing page — traffic sent to a homepage that answers none of a parent's questions.
Plan to the batch calendar
Awareness, consideration and last-call campaigns sequenced across the weeks before your admission deadline.
Proof-led creative
Faculty introductions, classroom footage, student journeys and honest result communication that parents actually believe.
Follow-up that converts
WhatsApp and call sequences after every enquiry, plus counselling booking links so interest does not go cold.
Where the results usually come from.
Meta Ads
Reach parents and students by area, age and interest with creative built for the admission window.
Google Ads
Capture searches for courses, exams and coaching in your city at the point of decision.
Local SEO
Rank for course plus city searches and show up in map results near your centre.
Social media
Consistent reels, tips and student content that keep the institute visible between cycles.
Landing pages
Course pages with fees, timetable, faculty, results and a counselling booking form.
Content
Exam guides and preparation resources that bring in organic enquiries all year round.
Common questions.
Six to eight weeks before the batch starts. Awareness and content run early, and lead campaigns scale in the final three to four weeks when parents and students are actively deciding.
Cost per enquiry, enquiry-to-counselling rate and cost per enrolment. Follower counts are reported but never treated as the goal.
Yes — ad creatives, reels, result posts, landing page copy and email or WhatsApp follow-up sequences are part of the engagement.
Explore related pages
Let's build a plan for your business.
Book a free audit. We will review your current online presence and show you where the next enquiries can come from.
Based in Chandigarh · Working with businesses across India and internationally