Google Ads that reach buyers
at the moment of intent.
Someone typing your service into Google is already looking to buy. We build and manage campaigns that win those searches without burning budget on the ones that never convert.
Most Google Ads accounts waste half their budget on the wrong searches.
Broad match keywords with no negative list, one ad group holding fifty keywords, conversion tracking that was never verified — these are the three issues we find in almost every account we audit.
We restructure around tightly themed ad groups, add negatives continuously, and make sure every conversion counted is a real enquiry. Then bidding decisions are made on data you can trust.
You keep full ownership of the account and see exactly what was spent, what it produced, and what we changed each month.
Who this is for
- ✓Service businesses where customers actively search for what you offer
- ✓Companies with a defined service area and a clear lead value
- ✓Businesses currently running ads with no clear cost per lead
- ✓E-commerce brands needing Shopping and remarketing campaigns
- ✓Teams that want honest reporting rather than screenshots of clicks
What the engagement includes.
Keyword & competitor research
Search volume, intent and competitor bidding mapped before a rupee is spent.
Account structure
Tightly themed campaigns and ad groups, correct match types and a working negative keyword list.
Ad copy & extensions
Multiple responsive search ads per group with sitelinks, callouts, call and location extensions.
Conversion tracking
Calls, forms and WhatsApp clicks tracked properly, so optimisation runs on real outcomes.
Shopping & remarketing
Product feed setup and remarketing audiences for e-commerce and long consideration cycles.
Monthly reporting
Spend, leads, cost per lead and next month's plan in plain language.
Strategy → execution → optimisation → reporting.
Audit & research
We review your account or market, map keywords and set a realistic target cost per lead.
Build & launch
Campaign structure, copy, extensions and tracking go live, usually within the first week.
Optimise weekly
Search term review, negatives, bid adjustments and ad testing every week.
Report & scale
Monthly review of what worked, then budget moves to the campaigns producing leads.
The numbers we report on.
Transparent monthly investment.
Starter
- ✓1 campaign type
- ✓Up to ₹50K monthly ad spend
- ✓Keyword & negative management
- ✓Conversion tracking setup
- ✓Monthly report
Growth
- ✓Search + remarketing
- ✓Up to ₹2L monthly ad spend
- ✓Weekly optimisation
- ✓Ad copy testing
- ✓Landing page recommendations
- ✓Bi-weekly reporting call
Scale
- ✓Search, Shopping & display
- ✓Unlimited ad spend managed
- ✓Feed management
- ✓Dedicated strategist
- ✓Weekly reporting
Ad spend is paid directly to Google from your own account and is separate from the management fee.
Questions we get asked.
We recommend at least ₹20,000 per month in ad spend for a local service business. Below that the data is too thin to optimise properly.
Yes. Ad spend goes directly to Google from your own account, and our management fee is billed separately. You always keep ownership of the ad account.
Search campaigns can generate enquiries in the first week. Meaningful optimisation typically takes 4–6 weeks of conversion data.
We write all ad copy and extensions. Landing pages can be built by us as an add-on, or we will give your team detailed recommendations.
Yes. We start with a full audit of structure, keywords, conversion tracking and wasted spend before changing anything.
Explore related pages
Related services
Locations we serve
Next step
Find out what your account is really costing you.
Send us access and we will come back with a written audit — wasted spend, missing negatives, tracking gaps and the quickest wins.
Based in Chandigarh · Working with businesses across India and internationally